Etihad Connected Stadium – Sizzle Reel




Visual Playground were approached by Admark to create a high energy reel promoting Etihad as “The Stadium of the Future”.

The reel promotes the new internet capabilities within Etihad stadium, which now connects its audience like never before.

To tell this story, VP shot in and around Etihad Stadium both in hand and in the air. They then integrated the data glitch style of motion graphics and special effects with live action to create a fast passed and energetic hype reel.